Written by JACKIE REBROVIC

“Being part of the VIOLET GREY world, from Melrose Place to Madison Avenue, has been truly special. This particular moment feels incredibly full circle,” says Melanie Grant. As a longtime friend of Cassandra Grey and a global authority in skin health, Grant brings both history and perspective to her new uptown space. “There’s a heightened appreciation for truly effective, hyper-personalized skin care. Clients are more educated and discerning. It aligns perfectly with my ethos.”

 

With more than two decades of hands-on experience—and elite training with Biologique Recherche in France and Valmont in Switzerland—Grant blends rigorous technique with a sensorial, elevated approach. “Biologique Recherche taught me to really read the skin,” she explains, pointing to its individualized, results-driven philosophy. “Valmont offered a more luxurious, preventative sensibility focused on regeneration and the ritual of skin care.” That dual influence shapes her approach. Today, her facials are synonymous with glow and longevity, not overcorrection—a method that has won the trust of Rosie Huntington-Whiteley, Victoria Beckham, and other famously photographed clients. Now, her curated edit for VIOLET GREY reflects that same balance: formulas that perform, textures that delight, and a deep respect for skin integrity.

“It’s not about having everything, but having the right things,” she says of the essentials inside her BAG—each selected with care and intention. From targeted serums and foolproof sunscreen to a double-cleansing protocol that’s non-negotiable, her routine is built for real results. “I don’t believe in throwing everything at your face. Just choose products that are right for you—and that you’ll actually use.” Hers is a less-is-better philosophy with a polished edge, grounded in expertise and delivered with elegance.