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THE BEST IN BEAUTY
FROM THOSE WHO KNOW BEST

VIOLET GREY began with our search for the best eyelash curler. To find the answer, we formed a band of inside-Hollywood experts and editors — from makeup artists to movie stars — to test every eyelash curler against our rigorous set of standards (the VIOLET CODE). We tested on film sets, on red carpets, and in the back of Jack Nicholson’s limousine — and once we learned which curler would make our lashes curve and not crimp (Utowa, it’s from Japan), we moved on to mascara, lip stain, dry shampoo, and everything else a girl needs in her cosmetic wardrobe. On any given day, we are discovering, testing, and approving best-in-class beauty. The result is a discerning curation of products, tips, and inspiration deemed essential — the Industry’s Beauty Edit.

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SHOP SKIN CARE STAPLES<br/>FROM DR. BARBARA STURM

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9 ESSENTIALS FOR A MODERN POP OF COLOR

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9 ESSENTIALS FOR A MODERN POP OF COLOR

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YOU NEVER FORGET YOUR FIRST M·A·C

HOUSE CALL WITH DR. STURM

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BEAUTY TEST: FRENCH CHIC WITH MORGANE MARTINI

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CAN YOU BE A FEMINIST AND LOVE BEAUTY?

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The Violet Filesfiled under
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    THE LEFT BANK LINER TUTORIAL

    OSCARS 2016: ROONEY MARA

    THE CLAUDIA SCHIFFER SMOKY EYE

    THE MODERN MINIMALIST TUTORIAL

    PENÉLOPE CRUZ IN ZOOLANDER 2

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