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Hollywood’s go-to florist, Eric Buterbaugh, shares tips on sending thank-yous of the botanical persuasion.
Written By Christine Whitney
Lessons on Floral Thank-Yous by Eric Buterbaugh | THE VIOLET FILES | @violetgrey

— PHOTOGRAPHY COURTESY OF ERIC BUTERBAUGH

As the invitations and gifts come pouring in, sometimes something more than a note is in order. For an extra thoughtful touch, L.A.–based florist Eric Buterbaugh—a friend and favorite of Gwyneth Paltrow, Demi Moore, and Gwen Stefani—explains how to express your gratitude with blossoms.
Eric Buterbaugh Florals; 8271 Beverly Blvd, Los Angeles, CA 90048; tel. (323) 651-9844
“For me, the simpler, the better. A plant is nicer if your employer is a male—a potted amaryllis is gorgeous in red or white for the holidays. They usually last up to three weeks or a month, which is great. If your boss is a woman, the amaryllis also works, but I would choose a more fragile potted narcissus garden, which is gorgeous and fragrant. These can be embellished with some simple ribbon and a few ornaments to make it feel holiday.”
“For a mother-in-law, I think more is always more. A massive arrangement of cut white amaryllis stems accented with Christmas greenery is amazing. The amaryllis is very holiday, and the foliage adds to the olfactory element. These will last only about a week, so you must be careful to time the delivery correctly.”
“A medium-size arrangement that is simple and elegant is perfect for a friend. We have been able to get peonies during the holiday season, and an all-white array of peonies with a tiny bit of Christmas greenery is wonderful.”
“This is usually a personal relationship, so it needs to be something special. A small vase with lily of the valley is so luxe and out of the norm—they are fragrant, fragile, and expensive. Doing this in a lovely little vase made of silver or crystal would make it even more special.”
“The accompanying thank-you note should be genuine—you want the person to feel good after reading it. I like to write something funny and then go personal. And make sure it’s about the recipient, not you. Don’t just dash off ‘Thank you for the lovely dinner.’ Dig deeper.”

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GIFTS

Impress both before and after the main event with an oh-so-elegant selection of offerings.