“I call this the supermodel bob,” says Huntington-Whiteley’s London-based stylist, George Northwood
. “If you’re not careful, these cuts can look sort of ‘news anchor,’ and because Rosie’s style is classically cool, we wanted one with some edge.” Huntington-Whiteley debuted her clavicle-grazing lob—a graduated cut that works with both tousled bedhead waves and a sleek blowout—on Instagram early this year. “It’s the anti-mumsy bob,” says Northwood, and it is easy to maintain. What to ask for
: An organic, choppy lob. Northwood created Rosie’s cut by cropping into it a little messily, rather than doing classic layers. “What’s unique about this bob is that we graduate it at the back but we cut upward into it. It has a real California feel,” he says. “All you do is slice into the bottom two inches of the hair for lots of dimension, which breaks it up and gives it that edge. The idea is to cut chunks out of the hair so it goes wispy, so it has a kick to it and always looks cool.” Styling tips:
As with any lob, the key to tousled success is to rough up dry hair, adding in a salt spray while it’s still damp. “Always scrunch it and make it really big and wild. If you have straight hair, then curl a few sections,” suggests Northwood. “I prefer to use a GHD
wand, which will give you body and texture. If you want even more texture, use Redken Wind Blown
and Redken Powder Refresh
. Spray it at the roots to give puffiness and body.” Who wears it best:
According to Northwood, the ease and practicality of this cut make it suitable for almost any hair texture and face shape, and it tends to look better the more messed up it is. So when it comes to spending a little extra time in bed in the morning, you don’t have to feel guilty about skipping your hair routine. “I wanted a haircut for women that have no time,” the stylist says.