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A leading red carpet hairstylist explains the secrets to building enviable hair texture.
Written By Lexy Lebsack
BEDHEAD TEXTURE: a leading red carpet hairstylist explains the secrets to building enviable hair texture  |  #VioletGrey, The Industry's Beauty Edit

— PHOTOGRAPHED IN THE STUDIO BY VIOLET GREY

Hair texture, by definition, refers to the natural diameter, surface and feel of hair. However, for those who lack the enviable, rumpled structure of Kate Moss’ off-duty bedhead, Rashida Jones’ perfectly imperfect bangs and Erin Wasson’s wonderfully messy air-dried waves, one’s hair texture may be manipulated. Often known as lived-in, undone or beachy, bedhead (deliberately mussed hair) looks as gorgeous on a Sunday morning coffee run as it did the night before, and it has turned undesirable qualities like frizz and a bit of grit into assets. It’s a nonchalant look that speaks volumes of its wearer (mainly, “I’m too cool to own a comb”). 
“After years of hair being very done on the red carpet, we’re seeing a return to a more natural look,” hairstylist Cervando Maldonado explains. “Hair with texture is sexy and relaxed.” For Maldonado’s clients, which include Kirsten Dunst, Julianne Moore and Naomi Watts, the trick to building one’s hair texture is all about what not to do. “You don’t want to overwork the hair,” he explains. Maldonado recommends either rough-drying (drying without a brush) or air-drying their locks and adding imperfect waves with a styling wand (he recommends T3’s Singlepass Whirl Styling Wand ). Then, layer in the products. “Hair with texture should have a little frizz, volume and body, and it should never look like you’re trying too hard,” he says.
To continue the celebration of #VIOLEThair (read all about the highly anticipated launch in The Letter From The Editor) Maldonado has curated his favorite The Violet Code-approved products to add a dose of texture to any hair type.

bedhead
essentials

BY Cervando Maldonado

1

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5

“Picking the right shampoo and conditioner makes a huge difference. This is actually the formula that I use on myself because it gives a good base for a textured look.”
– Cervando Maldonado, Hairstylist

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5

“I use this dry shampoo on my clients because it really expands the hair; it can actually make your hair look twice as thick. Flip your head upside down and spray onto the roots of the bottom layers of hair, then flip your head back over, lift the hair on the crown and spray through the roots of the top sections.”
– Cervando Maldonado, Hairstylist

3

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5

“This is my number one product to add texture to hair. The nice thing about this product is that you can’t really overdo it. It’s a dry texturizing spray, so no matter how much you apply it won’t weigh the hair down.”
– Cervando Maldonado, Hairstylist

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5

“I use this mousse on set because it gives hair volume and texture that lasts all day without being crunchy or sticky. Apply to damp hair from roots to ends if you have fine hair or want to give it some oomph. If you have coarse hair and want texture, I suggest you apply to just the ends.”
– Cervando Maldonado, Hairstylist

5

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5

“This serum doesn’t feel like you have any product in your hair and allows you to smooth the hair without removing all the natural texture. It’s perfect if you want to control little frizzies without making the hair too smooth.”
– Cervando Maldonado, Hairstylist

Bedhead
defined

The definitive meaning of Bedhead, according to Violet. 

101 Best
hair Care
Products

From the best shampoos to the ultimate volumizers, shop the 101 hair care products that have been approved by The Violet Code.

in polite
society

In polite society, replicating
KATE MOSS’ enviable BEDHEAD doesn't require
 a bed.
  – VIOLET GREY
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