Rouje Paris $29
Somewhere between gushing over Winona Ryder’s imperfectly perfect matte red lips of the nineties and the mesmerizing shade of Queen Nefertiti’s crimson mouth (“Did you know they crushed beetle wings for that shine?”), we solidified plans for a photo shoot that would celebrate the power of the ever-iconic red lip. While at times controversial (beloved for its beauty, scrutinized for its sensuality), the seemingly simple red lip has managed to make its mark throughout history. “It comes down to this: Red lipstick is bigger than the color. It has a voice,” Goodwin notes. “One that says, ‘You’re confident, you’re sexy’ in one little tube.” Here, Goodwin enlists iconic supermodel Amber Valletta to show off her one-of-a-kind takes on signature red lips from six different decades.
6 WAYS TO WEAR RED
GET THE LOOK: “To mimic Nefertiti’s regal nature, I elongated and modernized the shape of the cat eye and then outlined the bottom line with Chanel’s waterproof pencil in Marine, amplifying the shade with the greenest shadow in Chanel’s Tissé Vénitien eye shadow quad. I gave the embellished lips an iridescent, metallic effect by tapping a shimmering pigment over the lipstick. In ancient times the same look was achieved by crushing beetle wings into a fine powder.” Click here for the complete tutorial.
GET THE LOOK: “Heavy face powder, which was responsible for the fashionable pale complexions of the day, blurred the outer rims of the mouth, thus creating a diffused, stained lip effect. To achieve a similar look, apply red lipstick with your fingers to the center of the mouth, press lips together, and blot away excess pigment with a tissue. Dab the same lipstick onto cheeks for that just-pinched healthy glow.”
GET THE LOOK: “The twenties lip is synonymous with a deep, dark burgundy, but the silent screen stars were actually wearing a true vermillion—the sepia tone of the film cast a more vampy shade. A modern take requires a slightly glossy lip paired with a reflective, monotone eye and almost no mascara. The effect is impossibly alluring.” Click here for the complete tutorial.
GET THE LOOK: “I fantasize about an era when it was normal to take two hours to get dressed for any occasion, even if it was just making popcorn. I paired Amber’s red lip with liquid liner and a wash of mint green shadow on the eyes as a nod to fifties glamour. I think the matchy-matchy concept still exists today: The most elegant, chic beauty look consists of a woman wearing red lips and nails with a cotton T-shirt and jeans or a black suit.”
GET THE LOOK: “This is the girl who cares, but not too much. She’s the sexy rebel. It’s not an exact science, but she clearly slept in her makeup last night, and this morning she touched up her lipstick just a bit. She looks like she didn’t try, but she definitely did. Take Chanel’s Noir Intense liner and smudge it over and under your lash lines with a fingertip. A dab of RMS Living Luminizer in the corner of your eyes brings a lived-in lightness to the look.” Click here for the complete tutorial.
GET THE LOOK: “The texture has to be perfect: It’s both creamy and matte, and not too shiny. Wear it with messy hair, almost no other makeup, and a leather jacket, and you will feel like you can take over the world.”
Yves Saint Laurent $37
Giorgio Armani $38
Surratt Beauty $34
Tom Ford $55