Need a prescription for perfectly precise lashes? Surratt Beauty will see you now.
Written By AMBER KALLOR
The standard M.O. for mascaras at the moment is to plump lashes to cartoon-like proportions that could compete with the likes of Snuffleupagus. Surratt Beauty is taking a slightly different approach for those who prefer a more delicately defined look.
The artistry brand discovered the secret to building volume without bulk in Japan, the birthplace of the world’s most iconic mascara formulations. Thanks to its bristle-free brush and budge-proof black formula, this inky tint coats every single lash — even the shortest, hardest-to-reach hairs — from corner to corner.
Our Violet Code Committee (and very discerning staffers!) can attest to this unassuming tube’s transformative powers. Maureen Choi, the executive director of content and curation, says coaxing a little volume and length out of her short, straight lashes typically requires a lash curler, a lighter (to heat the curler), and a prayer. This innovative metal wand, however, skims seamlessly from root to tip while depositing a whisper-thin layer of fast-drying, water-resistant mascara that won’t drag down the curl.
Even in the face of steamy summer conditions, the flake- and smudge-proof formula delivered bolt-yet-believable results and locked them in place all day. Apply a single coat to elongate and separate. Add another layer or two for fluttery drama that doesn’t belong on Sesame Street.
“I love that it's not a typical mascara brush; the wand is so tiny, which makes it great for getting every lash.” —Misha Shahzada, Makeup Artist
“Such an interesting wand! You can get super close to the lash line and the formula won’t weigh down your curl. Plus, the coil-like brush helps comb out clumps.” —Mai Quynh, Makeup Artist
“My teenage daughter stole this immediately — a very real barometer for something being cool! It naturally defines lashes without creating an intense mascara look.” —Pati Dubroff, Makeup Artist
As with every product on VIOLET GREY, the Surratt Noir Lash Tint reached our shelves once a minimum of 70 percent of testers deemed it a winner. At that time, we added it to our skin care edit with the Violet Code’s official stamp of approval.