There is a reason that lip augmentation is the most requested cosmetic procedure for Americans under 30. And we’ll venture to say that it has nothing to do with Goldie Hawn’s duck-billed lips in The First Wives Club. Not a chance. The generation-defining beauty trend can be traced to the day in 2015 when Kylie confessed she had her lips done. Within hours, there was a 70% increase in inquiries for the procedure, according to the American Society of Plastic Surgeons.
Why drop the cold, hard Kardashian facts? Because plumped-up lips are here to stay. The question is how to procure them without needles, burning lip glosses, or simply overdoing them.
It seems the scientists behind the new biotech skincare brand, Ourself asked the same question—and found a solution, which we eagerly requested for testing. “Just be sure to take a before picture,” instructed Ourself’s head of education before posting our samples.
After just one swipe, the VIOLET cohort fell hard for Ourself’s Lip Filler & Lip Conditioner. The hyaluronic-packed duo made our lips softer, plusher, and visibly bigger. Knowing we couldn’t keep this plumping duo all to ourselves, we quickly sent it to our Committee of Industry Experts.
“I love how the pumping is subtle, not aggressive or painful. And the conditioner feels like a nourishing glove wrapped around your lips.”
—VINCENT OQUENDO, Makeup Artist
“Super effective—providing noticeable results within minutes! Perfect for anyone who wants to ‘try-on’ lip injections.”
—DENDY ENGELMAN, Dermatologist
“Glossy without being sticky, love the hint of peppermint, and definitely plumped and made my lips a bit darker!”
—LAURA DYER, Physician’s Assistant
The VIOLET CODE is a process and set of standards by which VIOLET GREY’s Committee of Industry Experts separate hero products from the tens of thousands of options available to you on the market. The result is a curation that is truly the best in beauty from those who know best.