The location then would be integral to the story of Dolores Carmen, a woman devoted to her immaculate home, meticulously wrapped presents, and lush faux eye lashes. After much deliberation Mendes decided upon the Brody House, an iconic piece of Los Angeles architecture, built in 1949 by A. Quincy Jones, who was consistently drawn to the natural fusion of outdoor and indoor spaces within a singular structure—a concept that wholly suits a Christmas fête in warm weather. There would, of course, be a Christmas tree in the atrium.
To preserve the world of Dolores Carmen, photographer Guy Aroch was selected for his ability to capture the essence of a woman through a soft-focus, voyeuristic approach. Mendes, who became Dolores Carmen through the exceptional transformational effects of nail artist Karen Gutierrez, stylist Jamie Schneider, hair and makeup by artists Steeve Daviault and Beau Nelson respectively, was articulate about creating vignettes of Dolores as she obsessively prepared for a holiday so synonymous with a winter wonderland, yet could be made just as magical in Los Angeles.
Dolores is the kind of woman who thinks dishwashers are a bit excessive but dons evening gloves while arranging flowers; she finds BEAUTY where it’s often left unnoticed— in the tenderness of a broken heart or the FRAGILITY in a wilted petal.
MENDES might not
wear RED but Dolores Carmen wears red.
She places boxes of CHOCOLATES
on her neighbors’ porches with notes from Mrs. Claus.
REMIND you to never cry
over spilt red wine because now there’s a STORY to tell.
VIOLET GREY has a file on everything from
the genius of Pat McGrath to
the best eyelash curler in the world.