THE BEST IN BEAUTY
FROM THOSE WHO KNOW BEST

VIOLET GREY began with our search for the best eyelash curler. To find the answer, we formed a band of inside-Hollywood experts and editors — from makeup artists to movie stars — to test every eyelash curler against our rigorous set of standards (the VIOLET CODE). We tested on film sets, on red carpets, and in the back of Jack Nicholson’s limousine — and once we learned which curler would make our lashes curve and not crimp (Utowa, it’s from Japan), we moved on to mascara, lip stain, dry shampoo, and everything else a girl needs in her cosmetic wardrobe. On any given day, we are discovering, testing, and approving best-in-class beauty. The result is a discerning curation of products, tips, and inspiration deemed essential — the Industry’s Beauty Edit.

approved by the violet code:

philip
kingsley

TRICHOTHERAPY

An homage to the invigorating three-step system that delivers thicker hair.

Written By Jayme Cyk

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DISCOVERED

During a sit-down at Philip Kingsley’s office in New York City in 2014, the charismatic trichologist (a dermatologist specializing in hair and scalp issues) presented his latest breakthrough, the FDA-approved Trichotherapy. For more than 60 years, Kingsley has dedicated himself to solving the most extreme hair and scalp problems, and his new three-step kit is an answer to the prayers of those affected by hair loss. The set, which is meant for daily use, includes a spray to improve volume, drops to soothe and protect the scalp, and vitamin- and mineral-rich oral supplements to strengthen strands from the inside out. It delivers results in as little as six weeks, but Kingsley advised that the secret to success lies in consistency and long-term use.

TESTED

AT THE SALON: Proven to make your hairstylist notice your thick new mane the next time you sit in her chair.

IN THE SHOWER: Hair feels fuller and more voluminous every time you shampoo.

AT A LADIES’ LUNCH: Your girlfriends can’t stop complimenting your billowing blowout.

APPROVED

Our intrepid thinning-haired testers wish to remain anonymous (and with their newly lush locks, you’d never guess who they are), but found the results to be impressive after two weeks. “When I use the drops and volume spray, my hair feels thicker throughout—I love it. It gave the illusion that it had more body,” says one friend of VIOLET.

FILED

May 17, 2016

approved
by the
violet code

The VIOLET CODE is a process and set of standards by which VIOLET GREY’s committee of beauty industry experts and influencers separate hero products from the tens of thousands of options available to you on the market. The result is a curation that is truly the best in beauty from those who know best.

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Missing/Discontinued PHK-PHI313US

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approvedby the violet code

approved
by the
violet code