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THE VIOLET FILES
FILED UNDER
EDITOR’S PICKS
Spotlighting the dewy makeup that lends complexions a candlelit radiance.
Written By Jayme Cyk
DISCOVERED
During a meeting at their New York offices, members of Laura Mercier’s product development team handed us samples of their dewy foundation. The creamy formulation, which promises light-to-medium coverage, melted in like second skin and imparted a luminous glow with a velvety-soft feel. We brought it back to VIOLET GREY headquarters and shared it with a community of makeup aficionados at our recent vetting event. The results? The foundation was a unanimous favorite among the ten artists that tested it—and a shoo-in for our curation.
TESTED
ON SET: Simultaneously sheer, creamy, and buildable for those days your skin needs to be HD camera-ready.
 
ON THE RED CARPET: Proven to deliver a flawless, dewy complexion (read: skin as stunning as your ensemble).

ON THE VANITY: The lush foundation keeps skin moisturized all day long.
APPROVED
“This formula has a gorgeous light-to-medium coverage that replicates naturally glowing skin.” —Jeffrey Baum, Makeup Artist
FILED
March 11, 2016

approved
by the
violet code

The VIOLET CODE is a process and set of standards by which VIOLET GREY’s committee of beauty industry experts and influencers separate hero products from the tens of thousands of options available to you on the market. The result is a curation that is truly the best in beauty from those who know best.