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THE INDUSTRY'S BEAUTY EDIT

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THE BEST IN BEAUTY
FROM THOSE WHO KNOW BEST

VIOLET GREY began with our search for the best eyelash curler. To find the answer, we formed a band of inside-Hollywood experts and editors — from makeup artists to movie stars — to test every eyelash curler against our rigorous set of standards (the VIOLET CODE). We tested on film sets, on red carpets, and in the back of Jack Nicholson’s limousine — and once we learned which curler would make our lashes curve and not crimp (Utowa, it’s from Japan), we moved on to mascara, lip stain, dry shampoo, and everything else a girl needs in her cosmetic wardrobe. On any given day, we are discovering, testing, and approving best-in-class beauty. The result is a discerning curation of products, tips, and inspiration deemed essential — the Industry’s Beauty Edit.

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The latest discoveries worthy of our seal of approval

Violet Code Approved

The latest discoveries worthy of our seal of approval

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  • AUGUSTINUS BADER THE FACE OIL
  • DR. BARBARA STURM DARKER SKIN TONES HYALURONIC SERUM
  • DR. DEVGAN PLATINUM LIP PLUMP SPF 30
  • IS CLINICAL ACTIVE SERUM
  • JOANNA VARGAS SUPERNOVA SERUM
  • REVIVE GLOW ELIXIR HYDRATING RADIANCE OIL
  • ROYAL FERN PHYTOACTIVE SKIN PERFECTING ESSENCE
  • U BEAUTY RESURFACING COMPOUND
  • ZIIP NANOCURRENT DEVICE
Discover cutting-edge formulas and groundbreaking technology.

THE SMART BEAUTY EDIT

Discover cutting-edge formulas and groundbreaking technology.

  • Skin Care
  • Cleansers
  • Toners
  • Masks & Exfoliators
  • Face Serums
  • Face Mists
  • Moisturizers
  • Face Oils
  • Eye Care
  • Lip Balm & Treatments
  • Sun Care
  • Self Tanners
  • Devices
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  • Concerns
  • Anti-Aging
  • Acne Care
  • Age Prevention
  • Lifting & Firming
  • Dark Spots & Pigmentation
  • Dryness
  • Sensitive Skin
  • Stretch Marks
  • Sun Protection
  • Dull Skin
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  • Dr. Barbara Sturm
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Vanity-upgrading solutions<br>for better, glowier skin

THE SKIN CARE EDIT

Vanity-upgrading solutions
for better, glowier skin

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Foolproof favorites to enhance every feature

THE MAKEUP EDIT

Foolproof favorites to enhance every feature

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  • Shampoo
  • Dry Shampoo
  • Conditioner
  • Styling
  • Hold
  • Volume
  • Texture
  • Gloss & Shine
  • Smooth & Anti-Frizz
  • Heat Protection
  • Treatments
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  •  
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Your all-time best hair days begin here

THE HAIR EDIT

Your all-time best hair days begin here

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  • Body Moisturizers
  • Body Cream & Lotion
  • Body Oil
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  • Deodorant
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Because your face shouldn't be having all the fun

THE BATH & BODY EDIT

Because your face shouldn't be having all the fun

  • Sexual Health
    & Feminine Care
  • Vibrators
  • Intimate Wash
  • Intimate Wipes
  • KEGEL device
  • Intimate Oil
  • SUPPLEMENTS
  • Sleep Health
  • Prebiotics + Probiotics
  • Skin Health
  • DETOX
  • Facial Massagers
  • ESSENTIAL OILS
  • DIFFUSERS
  • HEALING LOTION
  • DRY BRUSH
  • BATH Salts
Supplement, sexual health, and self-care support to boost your well-being

THE WELLNESS EDIT

Supplement, sexual health, and self-care support to boost your well-being

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  •  
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DISCOVER EXCLUSIVE<br/>AND DISTINCTLY-SCENTED<br/>CREATIONS

tHE FRAGRANCE EDIT

DISCOVER EXCLUSIVE
AND DISTINCTLY-SCENTED
CREATIONS

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DELIGHT THE MOST<br/>DISCERNING BEAUTY JUNKIE

THE 2020 GIFT GUIDE

DELIGHT THE MOST
DISCERNING BEAUTY JUNKIE

  • 0-9
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  • A
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  • C
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  • Charlotte Tilbury
  • Christophe Robin
  • Cocofloss
  • Corpus
  • COSTA BRAZIL
  • Crave
  • Crown Affair
  • D
  • D.S. & Durga
  • DAVID MALLETT
  • Deodoc
  • dermaflash
  • Diptyque
  • Dr. Barbara Sturm
  • Dr. Dennis Gross
  • Dr. Devgan
  • Dr. Frances Prenna Jones
  • D-E
  • Dr. Janine Mahon
  • Doctor Rogers RESTORE
  • EAU THERMALE AVÈNE
  • Elvie
  • Embryolisse
  • Erasa
  • Erno Laszlo
  • Estrella
  • F-G
  • Frédéric Malle
  • Fur
  • Georgia Louise
  • Giorgio Armani
  • H-I
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  • Heretic
  • Indie Lee
  • In Fiore
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  • J
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  • Joanna Czech
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  • May Lindstrom
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  • Olaplex
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  • Omorovicza
  • Oribe
  • Ouai
  • P
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  • Patchology
  • Philip Kingsley
  • Pursoma
  • R
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  • Recess
  • REFLEKT
  • RIKI LOVES RIKI
  • RMS Beauty
  • Rouje
  • Royal Fern
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  • Serge Lutens
  • Shani Darden
  • Shhhowercap
  • Shiffa
  • SHORE MAGIC
  • Shu Uemura Art of Hair
  • Slip
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  • SK-II
  • STARRING by Ted Gibson
  • Supergoop!
  • Sunday II Sunday
  • Surratt Beauty
  • Susanne Kaufmann
  • T
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  • TENOVERTEN
  • The Nue Co.
  • The Ranch
  • Tom Ford
  • TWEEZERMAN
  • U-Z
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  • U Beauty
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  • Yves Durif
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These most-wanted, most-coveted products are flying off our shelves.

THE BEST SELLERS EDIT

These most-wanted, most-coveted products are flying off our shelves.

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CASSANDRA GREY’S GUIDE TO VIOLET GREY’S GIFT EDIT

Filed Under: TOP FLIGHT

CASSANDRA GREY’S GUIDE TO VIOLET GREY’S GIFT EDIT

A SKIN WHISPERER’S SECRET TO A HEAD-TO-TOE GLOW

Filed Under: I’LL HAVE WHAT SHE’S HAVING

A SKIN WHISPERER’S SECRET TO A HEAD-TO-TOE GLOW

HOW TO DO A DIY FIRE & ICE FACIAL

Filed Under: LESSONS

HOW TO DO A DIY FIRE & ICE FACIAL

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Beauty Hotline | Beauty Rules | The Violet Files
Beauty Hotline

BEAUTY RULES

Kira Nasrat declares her live-and-die-by beauty rules.
Read the File
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      AUGUSTINUS BADER THE FACE OIL
      DR. BARBARA STURM DARKER SKIN TONES HYALURONIC SERUM
      DR. DEVGAN PLATINUM LIP PLUMP SPF 30
      IS CLINICAL ACTIVE SERUM
      JOANNA VARGAS SUPERNOVA SERUM
      REVIVE GLOW ELIXIR HYDRATING RADIANCE OIL
      ROYAL FERN PHYTOACTIVE SKIN PERFECTING ESSENCE
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      ZIIP NANOCURRENT DEVICE
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      Discover cutting-edge formulas and groundbreaking technology.
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      VICTORIA BECKHAM BY AUGUSTINUS BADER
      Dr. Barbara Sturm
      Hanacure
      Vintner's Daughter
      ZIIP Beauty
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      Royal Fern
      is Clinical
      May Lindstrom
      Augustinus Bader
      More Brands
      Featured In Skin Care
      Vanity-upgrading solutionsfor better, glowier skin
  • Makeup
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      Featured Brands
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      CHANEL
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      Featured In Makeup
      Foolproof favorites to enhance every feature
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      Your all-time best hair days begin here
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      More Brands
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      Because your face shouldn't be having all the fun
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      KEGEL device
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      Prebiotics + Probiotics
      Skin Health
      DETOX
      Facial Massagers
      ESSENTIAL OILS
      DIFFUSERS
      HEALING LOTION
      DRY BRUSH
      BATH Salts
      Featured In Wellness
      Supplement, sexual health, and self-care support to boost your well-being
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    • BeautyBio
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    • BeautyStat
    • Bioderma
    • Bite
    • By Terry
    • Byredo
    • C & The Moon
    • Caudalie
    • CHANEL
    • Chantecaille
    • Charlotte Tilbury
    • Christophe Robin
    • Cocofloss
    • Corpus
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    • Crave
    • Crown Affair
    • D.S. & Durga
    • DAVID MALLETT
    • Deodoc
    • dermaflash
    • Diptyque
    • Dr. Barbara Sturm
    • Dr. Dennis Gross
    • Dr. Devgan
    • Dr. Frances Prenna Jones
    • Dr. Janine Mahon
    • Doctor Rogers RESTORE
    • EAU THERMALE AVÈNE
    • Elvie
    • Embryolisse
    • Erasa
    • Erno Laszlo
    • Estrella
    • Frédéric Malle
    • Fur
    • Georgia Louise
    • Giorgio Armani
    • Hanacure
    • Hair by Sam McKnight
    • Heretic
    • Indie Lee
    • In Fiore
    • IS Clinical
    • J. HANNAH
    • Jillian Dempsey
    • Joanna Czech
    • Joanna Vargas
    • Joya
    • Kayo Body Care
    • Kevyn Aucoin
    • Kiki de Montparnasse
    • Kjaer Weis
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    • LanoLips Hands Allover
    • LASHFOOD
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    • Lauren's All Purpose
    • Legology
    • Leonor Greyl
    • Lord Jones
    • L'oeil du Vert
    • M·A·C
    • Macrene Actives
    • Marashi Oral Health
    • Maison Louis Marie
    • Maison Margiela
    • MakeupDrop
    • Mason Pearson
    • May Lindstrom
    • Melanie Simon Skincare
    • Mutha
    • MZ Skin
    • Nécessaire
    • Nuface
    • Olaplex
    • Olas
    • Omorovicza
    • Oribe
    • Ouai
    • Pai
    • Patchology
    • Philip Kingsley
    • Pursoma
    • RÉVIVE
    • Recess
    • REFLEKT
    • RIKI LOVES RIKI
    • RMS Beauty
    • Rouje
    • Royal Fern
    • Saint Skin
    • Serge Lutens
    • Shani Darden
    • Shhhowercap
    • Shiffa
    • SHORE MAGIC
    • Shu Uemura Art of Hair
    • Slip
    • Sisley-Paris
    • SK-II
    • STARRING by Ted Gibson
    • Supergoop!
    • Sunday II Sunday
    • Surratt Beauty
    • Susanne Kaufmann
    • T3
    • Tata Harper
    • Tatcha
    • TENOVERTEN
    • The Nue Co.
    • The Ranch
    • Tom Ford
    • TWEEZERMAN
    • Utowa
    • U Beauty
    • Victoria Beckham Beauty
    • Vintner's Daughter
    • Virtue
    • Vita Liberata
    • Vitruvi
    • Violet Grey
    • westman atelier
    • Windle & Moodie
    • Woo Skin Essentials
    • Yves Durif
    • Yves Saint Laurent
    • ZIIP Beauty
    • ZITSTICKA
    • Featured In Brands
      These most-wanted, most-coveted products are flying off our shelves.
  • The Violet Files
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      JUST FILED
      CASSANDRA GREY’S GUIDE TO VIOLET GREY’S GIFT EDIT
      A SKIN WHISPERER’S SECRET TO A HEAD-TO-TOE GLOW
      HOW TO DO A DIY FIRE & ICE FACIAL
      AUGUSTINUS BADER THE EXFOLIATING TONER/THE ESSENCE
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