THE BEST IN BEAUTY
FROM THOSE WHO KNOW BEST

VIOLET GREY began with our search for the best eyelash curler. To find the answer, we formed a band of inside-Hollywood experts and editors — from makeup artists to movie stars — to test every eyelash curler against our rigorous set of standards (the VIOLET CODE). We tested on film sets, on red carpets, and in the back of Jack Nicholson’s limousine — and once we learned which curler would make our lashes curve and not crimp (Utowa, it’s from Japan), we moved on to mascara, lip stain, dry shampoo, and everything else a girl needs in her cosmetic wardrobe. On any given day, we are discovering, testing, and approving best-in-class beauty. The result is a discerning curation of products, tips, and inspiration deemed essential — the Industry’s Beauty Edit.

OFF-DUTY
HAIR WITH POLISH
KIT

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Mastering the art of effortlessly undone hair is, admittedly, anything but effortless. However, with the correct cocktail of volumizing, texturizing products and a clever styling technique, anyone can create a convincing reproduction of perfectly tousled locks. From VIOLET GREY’s Off-Duty Hair With Polish file comes the products hairstylist Alex Polillo used to make British actress Alice Eve’s hair perfectly undone.

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