THE BEST IN BEAUTY
FROM THOSE WHO KNOW BEST

VIOLET GREY began with our search for the best eyelash curler. To find the answer, we formed a band of inside-Hollywood experts and editors — from makeup artists to movie stars — to test every eyelash curler against our rigorous set of standards (the VIOLET CODE). We tested on film sets, on red carpets, and in the back of Jack Nicholson’s limousine — and once we learned which curler would make our lashes curve and not crimp (Utowa, it’s from Japan), we moved on to mascara, lip stain, dry shampoo, and everything else a girl needs in her cosmetic wardrobe. On any given day, we are discovering, testing, and approving best-in-class beauty. The result is a discerning curation of products, tips, and inspiration deemed essential — the Industry’s Beauty Edit.

The Mulberry Palette
Kit

Scroll down to shop The Mulberry Palette Kit

From VIOLET GREY’s cover story with supermodel Lauren Hutton comes a tutorial created with a range of eternally chic, rich mulberry tones. Hutton shares her secret to her glowing skin: It lies in the light layering of hydrating, dewy products. And her perfect, long-wearing pout is rooted in a layer of primer under a light coat of color, followed by lip liner applied last. The products necessary to pull it off, below.

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Hydration is of utmost importance.

pati dubroff, makeup artist

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It's important to avoid using shimmer on women over 50, which can exaggerate lines and wrinkles.

pati dubroff, makeup artist