THE BEST IN BEAUTY
FROM THOSE WHO KNOW BEST

VIOLET GREY began with our search for the best eyelash curler. To find the answer, we formed a band of inside-Hollywood experts and editors — from makeup artists to movie stars — to test every eyelash curler against our rigorous set of standards (the VIOLET CODE). We tested on film sets, on red carpets, and in the back of Jack Nicholson’s limousine — and once we learned which curler would make our lashes curve and not crimp (Utowa, it’s from Japan), we moved on to mascara, lip stain, dry shampoo, and everything else a girl needs in her cosmetic wardrobe. On any given day, we are discovering, testing, and approving best-in-class beauty. The result is a discerning curation of products, tips, and inspiration deemed essential — the Industry’s Beauty Edit.

Elegant Evening Essentials
By Beau Nelson

For French actress, Julie Delpy’s debut on VIOLET GREY, sought after makeup artist Beau Nelson (Kristen Stewart and Jessica Alba often rely on his artistry) selected a vibrant, watermelon-red to envelop Julie Delpy’s lips. SHOP THE CREDITS from VIOLET GREY's interview with Julie Delpy.

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