Dianna Cohen's Shop My Bag

Dianna Cohen is no stranger to shopping the VIOLET GREY curation. The Miami-based beauty entrepreneur was a loyal customer long before starting Crown Affair, her own brand of cult, VIOLET CODE APPROVED hair care staples. The art lover, frequent traveler, and noted connoisseur of the ultimate air-dry (head to her Instagram to learn her viral twist-and-clip method for envy-inducing, heat-free waves) has a guiding principle when it comes to selecting beauty products. They must bring joy; using them must not feel like a chore; they must be beautifully packaged, and undeniably efficacious. Here, the expertly edited must-haves she’s added to THE BAG, plus her simple tips for healthier hair.