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Master of the au naturel look, Provence-born makeup artist Laura Mercier launched her cosmetic brand in 1998 to benefit women of all ages and skin types, creating colors, formulas and textures, based on client need, not seasonal trends. As a makeup artist, she’s worked with Hollywood royalty such as Julia Roberts, Juliette Binoche, and Meryl Streep. Known for pure products and her “flawless face” look, her best-selling Tinted Moisturizer provides a fresh alternative to a full-face foundation.