BOBBI BROWN

In the ’80s, makeup artist Bobbi Brown became highly sought-after for her ability to enhance the inherent, natural beauty of every face she made up—a boundary-pushing idea given the decade’s reputation for excess. Launching her own line in 1991 with just ten lipsticks, the full Bobbi Brown range is now sold across the globe. To this day, her products adhere to an aesthetic of “natural” beauty in neutral tones to flatter every woman — she was the first to launch the much-copied but never replicated Long-Wear Gel Eyeliner, and she pioneered foundations based in yellow shades, more flattering than the previous rose-hued shades.
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