THE INDUSTRY’S BEAUTY EDIT began with our search for the best eyelash curler. For the answer, we asked Hollywood’s leading artists and stars to test every eyelash curler against our rigorous standards (the VIOLET CODE). They tested on movie sets, red carpets and in the back of Jack Nicholson’s limousine — and once we learned which curler would make our lashes curve and not crimp (UTOWA, it’s from Japan), we moved on to mascara, lip stain, dry shampoo and everything else a girl needs in her cosmetic wardrobe. The result is a discerning curation of beauty products, tips and inspiration deemed essential by the industry experts who know best.
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Diane Christensen, Faye Dunaway’s unyielding character in The Network, was fueled by an intense, impenetrable passion. Her tenacity? Boss. Her unfaltering conviction? Boss. Her contoured cheekbones, roller set hair, and burnished rose lips? Completely and utterly boss.
Over the course of The Boss Edit, The Violet Files and The Shelves will celebrate certain elements that embrace and evoke the attitude of a woman-in-charge. To VIOLET GREY, she is the sort of woman who keeps a hyper-organized contact list of beauty specialists and a standing appointment with her facialist. Her signature style is defined by her deliberate choice in nail polish and mental clarity is achieved in precisely three minutes (the length of time a skin revitalizing mask needs to complete its job).
The secret to being boss at VIOLET GREY does not necessarily include a Harvard degree or a power suit— an architecturally groomed brow, however, is a prerequisite.
Here's to being BOSS.
Editorial Director, VIOLET GREY
Words to Live By
Without leaps of imagination, or dreaming, we lose the excitement of possibilities. Dreaming, after all, is a form of planning.
The most exclusive gathering for the industry’s biggest dealmakers (and billionaires) reconvenes this July in Sun Valley for Allen & Co.’s annual Media and Tech conference. Attendance is by invitation-only (past attendees: Bill and Melinda Gates, Sheryl Sandberg, Oprah) and the highly sought-after ticket, even amongst moguls, is sure to spawn some healthy competition.
TEDx encourages people to host their own satellite TED Talk inspired gatherings to further encourage innovation and creativity. Last December marked the foundation’s first conference dedicated solely to women. Stay tuned for details on this year’s location and theme, and how you can host your own TEDxWomen event.